Exploring new ways of thinking to imagine the new & reimagine the established.
Writing about strategy, innovation, design, and everything that makes me tick.
The great shift.
Changes in global capital means growth tops profit as the most impactful strategic agenda.
Do not fall under by demanding a growth mindset while your team is structured to operate under a profit playbook.
“Just take that.”
Why can't we worry less about what is yet to come? Why can't we recognize that we don't need to worry about how far away it is?
Do yourself a favour, and just get lost.
Life isn’t a journey upward, but a journey inward. A maze. Demanding you to go deeper. Reminding you that if you want to be found, you must first lose yourself in the process.
On Apple Brand Strategy: Laddering
As Apple passed the baton of the most valuable firm in the world, it shows that its tried and true vertical integration is only part of the equation.